Now that winter is here, it’s time to take extra care of your skin. And – now that we are destined to be at home for longer periods of time (whether we like it or not) – it’s vital make sure you take time out to take care of you.

Liz Earle Beauty Co. has long been the favourite of every beauty aficionado, known for its pampering, kind approach to skincare. And, true to this ethos, the brand’s latest launch – the new Hydrating Cream Mask (£24) has arrived just in time for winter months (and the dreaded lockdown!)

It has a gorgeous, whipped-cream texture which is intensely hydrating. You layer it on to your face and neck after cleansing, and after just 10-15 minutes, you simply rinse off with warm water. It’s quick and easy to use – perfectly fuss-free, which is what we all need right now. Packed with responsibly-sourced Shea Butter, Apricot Kernel Oil and British Borage Seed Oil, the result is velvety-soft skin, with dry patches and uneven textures gone, with the effects lasting up to 72 hours.

This is a life-saver for times ahead, when we will feel the effects of cold weather and central heating… it is like a cocooning, warm blanket for the skin, leaving it intensely nourish and soothe skin. Taking some time out of your day to pamper and clear your mind is also essential right now, so you can easily make this part of your skincare routine – using it once a week. Slather it on, cuddle up with a book and a coffee and let it go to work.

Liz Earle facialist and lifestyle ambassador, Sarah Carr gives her advice: “This has become a morning mask for me. Having very little sleep can leave skin looking dull and dehydrated, but the Hydrating Cream Mask can feel like a drink of water for your complexion. It’s the perfect way to start the day and is great to use pre-make up – my make up sat really well and looked so radiant because my skin was nicely nourished.”
*This review is based on a press sample